About Create2Convert
Create2Convert is led by Alex Barton.
I work with businesses where the right people should be choosing them more easily than they are.
Usually, the issue is not effort. It is what the business is making people work too hard to understand.
Positioning, messaging or the website is getting in the way. My job is to identify where that is happening and fix it.
Founder led, by design
No handovers. No dilution.
You work directly with the person doing the thinking, spotting the issue, and shaping the fix.
That matters, because once strategy, messaging and execution get split across different people, things get muddled fast.
The best £97 you could spend on your website.
“What I do for clients comes from real experience of building my own businesses, not just theory.”
Alex Barton, Founder,
Create2Convert Ltd
What I look at
I look at what is getting in the way of the right people choosing you.
How clearly your offer comes across
1
How quickly people understand why they should choose you
2
Where trust is being lost
3
Where your message is too vague
4
What’s stopping more of the right enquiries from happening
5
You should come away knowing what is not landing, why it is happening, and what to fix first.
What I usually see
Most businesses do not have a traffic problem. They have a decision problem.
After years working across brand identity and website design, the same patterns show up again and again:
- Good businesses that are hard to understand
- Websites that look right but don’t convert
- Messaging that feels broad when it needs to be precise
The result is predictable.
People land on your site, hesitate, and move on.
Not because you are the wrong choice.
Because you are not the clearest one.
My role is to spot that properly, strip it back, and fix what is getting in the way.
Start with a Website & Conversion Review
When the right people are reaching your site and not enquiring, this is the best place to start.
60 MINUTES | RECORDED | 5 CLEAR FIXES | NO GUESSWORK | MONEY BACK GUARANTEE | £97