Brand Identity and Website Design

A stronger brand.
A harder-working website.
Better results.

Your business has moved forward. Have your brand and website kept up?

We help established businesses explain their value, build trust and win more enquiries. From focused improvements to a new brand identity and website, we work out what’s needed and make it happen.

Seesaw illustrating how unclear branding, low trust and poor website experience can hold back enquiries, compared with a stronger brand and better business results.

Make your brand and website work better for your business

You might have outgrown your brand, changed what you offer or found that your website isn’t bringing in the right enquiries. We help you understand what needs to change, then put it into practice.

Website & Conversion Review

If your website gets visitors but few enquiries, it can be difficult to know what to change. Our £97 review identifies potential sticking points and gives you five specific fixes to prioritise.

Brand Clarity Sprint

If customers struggle to see what makes you different, your message may need work. We help you step back, look at who you want to reach and find a clearer way to explain why they should choose you.

Brand Identity Design

Does your brand reflect the quality of your business? We create distinctive, consistent identities that help customers recognise you and understand where you fit. That could mean developing a new identity or refreshing one you’ve outgrown.

Website Design

A good website should explain your offer, demonstrate your expertise and make it easy to enquire. We design and build websites around those jobs, whether you need a new site or improvements to your existing one.

Not sure which one you need?
That is usually a fairly strong case for starting with the Website & Conversion Review.

“Alex brought real clarity to Medivys and helped turn an early proposition into something far more focused, credible and commercially useful.”

Caroline Andrewes

View Medivys Case Study >>

Stronger brands. Clearer websites. Results you can see.

See how we’ve helped businesses strengthen their identity, explain complex offers and improve the way customers find and approach them.

The best £97 i could spend on my website

“The review identified clear issues that were costing us business.”

Nigel Lloyd

View Well.Actually. Case Study >>

Know what needs fixing before investing in changes

When your website isn’t bringing in enough enquiries, a redesign can feel like the obvious answer. But it’s worth understanding the problem first.

Our Website & Conversion Review looks at how clearly you explain your offer, the reasons customers have to trust you and how easy it is to take the next ste

A 60 minute recorded session

A clear breakdown of where people are dropping off and why

5 specific things to fix

Straight answers, no fluff

You leave with clear answers. Not another round of guesswork.

60 minutes. Recorded. 5 clear fixes. £97. Money-back guarantee.

Sharp thinking. Strong execution.

“More than design, Alex brought judgment. He helped shape the brand properly, gave us confidence in the direction and delivered a website that felt clear, credible and right.”

Craig Ball

View Butek Tanks Case Study >>

Alex Barton, founder of Create2Convert

Understand the business. Then make the right changes.

I’m Alex Barton, founder of Create2Convert. I help businesses build brands and websites that reflect the quality of their work.

You work directly with me, from the first conversation to the finished result. Clear advice, considered design and a new build or focused improvements, depending on what you need.

You’ll get straight advice, a clear direction and help putting it into practice.

How this usually works

Most businesses do not need a full rebuild straight away.
They need to understand what is getting in the way, fix the parts that are costing them enquiries, and only go bigger when it is genuinely needed.
That is the order I work in.

Is your brand and website doing your business justice?

Let’s talk about what’s working, what needs to change and what you want to achieve.

Already have a website and want clear feedback? Explore our £97 Website & Conversion Review.

A few things you might be wondering

We design brand identities and websites, and help businesses improve the ones they already have. That could mean a new look, a clearer way to explain what you do, or a website that makes it easier for customers to get in touch.

Yes. If you’re starting something new, we can help with both your brand identity and your website. We’ll get to know your business and the people you want to reach, then create something that feels right for you and makes sense to your customers.

Absolutely. You don’t always need to start again. Your brand might need a refresh, or your website might need clearer wording, a better layout or an easier way to enquire. We’ll look at what’s worth keeping and what needs improving.

That’s fine. Tell us what’s happening and what you’d like to change. We’ll help you work out the next step, whether that’s a website review, a conversation about your brand or a bigger design project. You don’t need to book a review before speaking to us.

You get a 60-minute recorded session looking at what could be making your website harder to understand, trust or use. We’ll give you five clear fixes to tackle first and explain why they matter. If you’d like us to make the changes, we can help with that too.

No. We work with businesses in Essex and across the UK. We can talk, share ideas and work through your project remotely, wherever you’re based.